In 1959 Giovanni Ferrari opened the first freight forwarder office in Alessandria, Italy, with the help of his sister Miranda. Within a few years the staff increases, and Miranda’s husband, Giorgio Deiana, also joins the company. Ferrari grows thanks to the activity of customs broker, developing specific skills that will forever distinguish the company.
Thanks to Giorgio Deiana’s innovative spirit, the company becomes the first European Community Air Courier.
Customers are, at first, mainly Italian businesses from the “golden triangle of Italian jewelry”, composed by Valenza Po (with high-end luxury jewelry producers), Vicenza and Arezzo (with mid-high range productions, very appreciated also overseas) – plus customers from Milan, which represents a major center of trade.
The Made in Italy jewelry industry, with Ferrari’s operational support, imports precious metals and gemstones and exports finished jewelry products to Europe and the United States.
The joint venture to open Antwerp’s branch, serving the diamond business, marks the first step towards creating an ever-growing network of correspondents and affiliated companies in Europe and, later, around the world.
Ferrari becomes a limited stock company (italian S.p.A.) and expands in Europe: spurred by the jewelry industry’s growth and by specific demands from major clients, the company consolidates itself as a prominent international freight forwarder specializing in jewelry, diamonds, precious stones and valuable goods.
Anticipating the possibility of the collapse of the European borders, Ferrari has already created a transport network with branches and correspondents in Antwerp, Geneva, Paris and New York
After the Maastricht Treaty, the customs broker activity becomes secondary. With President Deiana’s visionary leadership skills, the company had been exploring new possibilities: renewing its business model, Ferrari expands to further international markets in the U.S. and Asia, with significant investments in new branches openings.
The most popular services are air-freight forwarding and customs procedures consulting, while new integrated logistics, quality control and after-sales services are created ad hoc to support the activities of major customers.
Ferrari consolidates the power of its network and confirms its worldwide industry leadership: new major openings in the United States in Los Angeles and Miami are carried out, and – in joint venture with Hecny Group (China) – the company strengthens its position on Asian markets, also initiating partnerships with Valex Logistics (South Korea) and Lemuir Express (India).
The creation of Ferrari Insurance Services in the early 2000s offers customers an important new service, complementing international freight forwarding and emphasizing the security of shipments.
The presence in Asia and Australia becomes increasingly widespread: the Taipei (TW) and Kuala Lumpur (ML) branches are created by the Ferrari-Hecny joint venture. In a joint venture with Visa Global Logistics Group, the company enters the Australia & New Zealand market. Sri-Lanka is serviced In joint-venture with Dart Global.
The presence in Europe is strengthened with several new branches, in order to provide pervasive support to Group activities.
Growing interactions with global brands in the Luxury industry lead to innovations in special “white gloves” services, the popularity of hand-carry services, dedicated logistics support for private events, and the creation of the Tax Free For You service for non-EU private customers.
The new Fine Art department manages new services devoted to works of art and design.
Hallmarking services in different locations around the world offer a relevant collateral service for many customers.
Ferrari Group Ltd., headquartered in London, is created.
New acquisitions allow Ferrari Group to create a branded national transport network in the Italian territory.
The first Ferrari Group branch opens in South Africa.