The Ferrari Group Forest with Treedom
On the occasion of Earth Day 2023 we are proud to announce our new partnership with Treedom, in order to create the Ferrari Group Forest: Treedom will plant 3000 new fruit and forest trees over the course of 3 years, starting from 2023, with the support of Ferrari Group.
The dedicated Ferrari Group page within the Treedom Community illustrates the progress of our forest’s growth with additional details.
The Ferrari Group has chosen Treedom as one of its Partners for ESG activities because of their long-standing commitment to a greener, more sustainable planet for everyone. Treedom operates within the framework of an innovative “carbon standard”, created to open the voluntary carbon market to small agricultural and forestry entities.
Treedom directly finances agroforestry projects of high environmental, social and economic value in rural communities in many countries around the world. The farmers involved are independent guardians of their land, and Treedom supports their work in the early years, when trees are not yet productive, providing know-how and technical support for planting and managing trees. Trees are photographed, geolocated and monitored by Treedom over time. The trees and their fruits belong to the local agricultural cooperatives, which profit from the forests: the local economy is supported, income opportunities are created and sustainable ecosystems are properly managed. All the while, trees absorb CO2 in the course of their growth, naturally generating a benefit for the entire planet.